Rod O'Connor
Writer. Content Creator.
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With a diverse background in marketing, journalism, and custom content, I'm uniquely qualified to deliver engaging copy and senior-level strategic thinking to a variety of brands.
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I have deep experience with b2b, digital content, thought leadership, video production (directing, interviewing), feature writing, and loyalty programs. And I have demonstrated success leading creative teams, fostering client relationships, and developing business.
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As a journalist, I’ve infiltrated the world of suburban survivalists, sold hot dogs at a White Sox game, cooked for a four-star chef in my home, landed a B777 jet in a simulator, and competed heroically in the Rock Paper Scissors Championships in Las Vegas.
Experience
2015-Present
Writer/Creative Director at EngineWorks Films, a boutique creative production agency specializing in video and digital/social content.
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Lead production and editorial teams creating content for multi-platform programs on behalf of clients such as Ram/FCA, Navistar/International Trucks/IC Bus, Around the Bend Beer Company, BeerBoard, Tru Vue, Golub Capital, and more.
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2004-2015
Freelance writer/editor, copywriter, content creator/strategist, and marketing consultant collaborating with:
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Agencies: Havas, Jack Morton Worldwide, Fathom Communications, Royal Order, Avenue, Plan B, Slack and Company.
Content publishers: Chicago Magazine, Time Inc. Content Solutions, Ink Publishing, Imagination Publishing.
Corporate clients: United Airlines, Navistar, Ford Motor Company, Geico, Cars.com, ShopLocal.
1999-2003
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Account Supervisor (PR) and Vice President at Cramer-Krasselt.
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Integrated marketing programs for Corona, Pacifico, and 1792 Bourbon; LaSalle Bank (now Bank Of America) and ABN AMRO; and the Rehabilitation Institute of Chicago (now Shirley Ryan Ability Lab).